Website Development & Launch
After several years of working with a poorly functioning website, Genny pitched the idea of building a new site for MH Eye Care to the President and CFO. Upon approval, Genny led the project by identifying the appropriate new platform, working with a website developer to build the site, and successfully launching the site to customers/prospects.
Product Launch
The importance of a diversified product offering is a staple of any company’s business model. With MH Eye Care’s goal of being a one-stop eye supplies distributor in mind, Genny researched, identified, and successfully on-boarded over 100 new products. This led to both substantial sales growth and new customer acquisitions for MH Eye Care.
Leadership
While pursuing her MBA at John Carroll University, Genny was the Graduate Assistant for Women’s soccer where she successfully transitioned from being viewed as a player to an assistant coach. Genny struck a balance between being an assistant coach as well as being a confidante for players to address personal, academic, or athletic concerns.